
Morning Edition
November 7, 2026
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Division I Men’s Soccer will remain a single semester sport after a vote to move to two semesters has officially been rescinded by two-thirds of the membership. (link)
Multiple outlets covering Florida State point to Boise State AD Jeramiah Dickey, Coastal Carolina AD Chance Miller & Learfield EVP for Sports Properties Jeff Purinton as squarely in the mix for the open AD chair in Tallahassee. Warchant’s Ira Schoffel & Matt LaSerre: “According to a source familiar with both searches, Florida State already started interviewing A.D. candidates this week, and the ‘Noles feel very good about their options. That source said the Seminoles plan to ‘definitely’ have the athletics director hired before the coach. If that is the case, it seems likely that the new A.D. will be hired within the next week to 10 days.” (link, link)
Have a look at the Saving College Sports’ Final Drive ad that will air this weekend and next during college football games, aimed at pushing the House to pass the Protect College Sports Act. (link)
With the 24-team College Football Playoff all but official starting next season, the Big Ten has matched the SEC and ACC by instituting a 10-game power-conference requirement, per The Athletic’s Scott Dochterman, who notes the mandate leaves Indiana, Nebraska, Oregon and USC scrambling to find Power 4 opponents, while Washington managed to secure a one-year exemption for its matchup against Washington State (matching a similar 2027 waiver granted to Ole Miss against Oregon State). Here’s more…
➤ The rule has already triggered schedule realignments with Purdue shifting its 2027 road game from Notre Dame to West Virginia, allowing Illinois to replace Eastern Illinois with a series against the Irish.
➤ Ohio State AD Ross Bjork notes the league is also exploring setting conference matchups dynamically, comparing it to the NFL scheduling model to help maximize media rights value: "Indiana was not what Indiana is today when they set the model. Same thing with UCLA, right? So what we’re talking about in the Big Ten now is starting probably in 2028, can we have a different scheduling model that’s based on current year standings? So next year’s schedule, we would not know who we’re playing other than protecting the rivalry games. ... What that does, frankly, is create better matchups for TV, which then drives ratings, which then drives revenue, which then goes back into the system." (link)
While the 14 power league coaching hires during the last carousel averaged 45.6 years old, recent success stories such as Indiana's Curt Cignetti, who recently signed a $13M-per-year deal running until he’s 72 years old, and Houston's 66-year-old Willie Fritz are challenging the premise that navigating the transfer portal and NIL fundraising is “young man’s work.” That led Yahoo Sports’ Dan Wolken to ask “is the industry's obsession with youth causing programs to miss out on a genius hiding in plain sight?” Here’s the feedback…
➤ An anonymous power conference AD: “If you hire a 65-year-old, that's the first question at the press conference: How long are you going to coach? Is it fair? No, but your fans want to believe you just got the guy who's going to be there a long time, so what do you say? 'We think he's a great coach, and he's got five or six good years left'? That's not going to play well."
➤ Although industry trends favor young hires like 37-year-old Will Stein at Kentucky, who has the Wildcats sitting at No. 6 in the CFP rankings, Wolken opines that modern front-office support structures may soon shift hiring philosophy back toward experienced executives as schools like Florida State enter the market badly in need of some no-frills, low-key competence, rather than a recruiting reputation and a social media marketing machine. An anonymous coaching industry executive: “It's a CEO position. Most people aren't ready to be CEOs at 35." (link)
Researchers from Michigan and Michigan State will launch the first stadium-scale urine recycling pilot in the U.S. by collecting “donations” from tailgaters ahead of today’s rivalry game. The Athletic's Austin Meek explains the Nutrient-Energy-Water (N-E-W) Cycles Group is coordinating the initiative—dubbed "The Piss Off"—which will deploy two standing urinal stations at the Ann Arbor Golf & Outing Club across from Michigan Stadium gates 2 and 4. Collection sites will operate from 1 p.m. ET until the 7:30 p.m. ET kickoff to maximize fan participation. Researchers plan to pasteurize the material and isolate nitrogen, phosphorus, and potassium to create fertilizer pellets destined for the Matthaei Botanical Gardens, Nichols Arboretum, and W.K. Kellogg Biological Station. Meek: "Fans looking for an excuse to drink one more beer before Saturday’s rivalry game between Michigan and Michigan State will have a convenient rallying cry: Do it for the plants." (link)
VMI taps Western Michigan Dir. of Fan Engagement Clayton Barnes as the new Assoc. AD of External Engagement & Innovation in Lexington. (link)
Facing a difficult late-summer hiring window, West Virginia utilized Collegiate Sports Connect’s Talent Finder to fill a vacant Academic Counselor for Football position in just four weeks. With the August timing dictating that most qualified academic support professionals were already settled for the fall semester, WVU leveraged the platform's database of over 35K profiles to filter passive candidates by experience, conference, and salary expectations. The department conducted targeted, direct outreach to roughly 25 hand-picked professionals, quickly identifying and securing a qualified candidate who was not actively on the job market. The expedited search underscores how proactive recruiting tools can effectively streamline hiring for critical front-line staff, bypassing the traditional job board applicant pool. Read the full WVU case study on Connect. (link)
Coaches Corner…
➤ USC is set to hire a new Women’s Soccer head coach as Jane Alukonis exits after five seasons. (link)
➤ VMI will do the same for Men’s Soccer as Nick Regen is pursuing other opportunities. (link)
Under Armour’s fiscal second-quarter revenue dropped 7% to $1.24B, edging FactSet-based Wall Street expectations of $1.23B as sales contracted across categories including wholesale (down 6% to $725M), apparel (down 5%) and footwear (down 11%). Both North American and international revenues decreased 7%, while gross margin slipped 30 basis points to 47%, primarily due to unfavorable foreign currency, channel and regional mix, as well as pricing. The apparel maker posted an adjusted breakeven quarter, beating projections of a one-cent loss per share and narrowing its quarterly loss from $18.8M (four cents a share) last year to $425K, while projecting FY27 revenue to fall at a mid-single-digit percentage rate alongside full-year adjusted operating income expectations between $140M and $160M. CEO Kevin Plank: “As we progress in this transformation, we are driving greater efficiency across our business, sharpening our product offering, and amplifying global marketing to strengthen our brand and improve financial performance.” (link)
Memphis taps Global Payments Inc. for the company’s flagship point-of-sale and business management platform, Genius, which is now slated to enable food and beverage operations at Simmons Bank Liberty Stadium. (link)
Brown and Learfield’s Brown Bears Sports Properties are partnering with Netflix on a multi-touchpoint promotion celebrating the release of the upcoming film “The Mosquito Bowl.” The gameday takeover will center around Brown’s football match-up against Columbia on November 14, honoring the bravery of World War II veteran and Brown Hall of Famer/former HC John McLaughry. Key activation elements include: a WWII bomber flyover during pre-game ceremonies; uniform integrations which include customized patches and helmet decals; on-field and in-stadium tributes to McLaughry; a limited-edition Brown football/The Mosquito Bowl commemorative t-shirt giveaway; the cheer team and band performing in 1940s vintage uniforms; and a special ticket package where for $59, fans can receive two general admission tickets and a parking pass. (link)
Syracuse has been fined $50K for fans storming the field after last weekend’s win over SMU. Syracuse.com’s Brent Axe: “A league source said Syracuse went through an appeals process, which included a review from a panel of league presidents. The appeal was denied.”(link)
X has partnered with the NFL to launch a curated "NFL Gametime" hub featuring tailored timelines, live statistics, betting lines, and sponsor integrations. SpaceXAI Head of Global Advertising Monique Pintarelli notes two out of three users on X consider themselves NFL fans, prompting the rollout of sponsorable hub assets utilized by brands like Google, Fanatics, USAA, and Lowe’s. The platform has also introduced the concept to include the NBA, MLB, and college football after tracking more than 3.7B sports posts over the past 12 months and a 42% audience growth across the Gametime hubs. Pintarelli tells SBJ’s Josh Carpenter: "We have the leagues, the teams, the players and the fans kind of all in one place. And so the idea is how do we bring all of that together as a home base and really deep innovative experience for the NFL fan to dive in, in a way that they just really can’t anywhere else. We want to be useful to the fan. And part of being useful is helping them know when and where to watch the games." (link)
Evening Standard
November 6, 2026
The U.S. Court of Appeals for the Tenth Circuit has reversed and vacated the nationwide preliminary injunction in the five-for-five eligibility case, Wisne v. NCAA, per Scarlet and Black Insider’s Austin Massey. “The injunction had already been stayed since August 21, and following oral arguments that appeared to go poorly for the plaintiffs, this outcome was largely expected. The three-judge panel concluded that the plaintiffs failed to establish a legally supportable antitrust labor market encompassing all Division I sports. Importantly, the court did NOT decide whether the NCAA's exclusion of the Class of 2022 is ultimately lawful, nor did it address whether NCAA eligibility rules are exempt from antitrust scrutiny.” (link, link - full ruling)
NCAA Chief Legal Officer Scott Bearby’s response to the ruling, in part: “The Tenth Circuit's decision is consistent with the approach taken by every federal court of appeals to consider the merits of preliminary injunctions involving NCAA eligibility rules. The decision also acknowledges the NCAA's concern that retroactively changing eligibility rules can destabilize rosters and disrupt the settled expectations of student-athletes regarding roster spots and playing time. … The NCAA will continue to defend the membership's decision and the rules adopted through the Association's governance process. Although plaintiffs may seek additional review and certain proceedings remain pending before the district court, today's decision vacates the injunction in full and represents another appellate court's recognition that the extraordinary remedy of injunctive relief was unwarranted.” (link)
The College Football Playoff says the formal agreement with ESPN regarding expansion is “in the final stages of review.” (link)
The SEC is considering imposing a luxury tax on member schools that exceed the revenue-sharing cap of about $22.2M for 2027-28. Per ESPN’s Mark Schlabach and Pete Thamel, a working group of ADs, university presidents and general counsels is weighing a graduated penalty formula, such as 1% on the first $1M spent over the cap and 3% on $3M, with hopes of approving the mechanism before the early football signing period from December 2-4. League officials haven’t decided how to use potential collected funds, including possible payment to the College Sports Commission enforcement or or post-graduate student-athlete medical funds, and aren’t considering a method similar to Major League Baseball's Competitive Balance Tax, which funnels some of the taxes collected from big spenders back to teams from small markets with lower revenue. A source tells ESPN: “It's a lot better if we all know what everybody's doing right now. We're living in this world where we have no idea what anybody's spending. Agents can play you all day long because there is no general database. We're starting to get some information, but there's not enough transparency to know what people are really doing." (link)
The Protect College Sports Act won’t be on the House’s agenda when it returns to session next week, per Yahoo Sports’ Ross Dellenger, who notes the move was expected. (link); The Athletic’s Stewart Mandel, Ralph Russo and Justin Williams get more comments from key individuals about the legislation…
➤ NCAA SVP of External Affairs Tim Buckley: “Student-athletes from across the country and all three NCAA Divisions worked hard to advance this legislation and thanks to their advocacy, the bill received a massive, bipartisan vote in the Senate. Not acting on the Protect College Sports Act this session would mean not enshrining these transformative student-athlete benefits into federal law, and we will continue to see opportunities for young people to access college sports erode as professionals return to college and steal roster spots from college students. The Association looks forward to working with the House to get this bill across the finish line.”
➤ A Senate Committee on Commerce spokesperson adds: “There is no realistic path to secure the same broad bipartisan support for a new bill in 2027 and beyond. Passing the Senate-approved bipartisan bill through the House and sending it to the President’s desk during the lame duck Congress gives House Republicans an opportunity to close out the 119th Congress with a significant win for President Trump, HBCUs, women’s sports, and student athletes. An attempt to amend it would be a surefire defeat for the colleges and fans counting on PCSA’s enactment.” (link)
Tarleton State President James Hurley knew that if there was one surefire way to boost the school’s profile, it was college sports and the Texans, per The Wall Street Journal’s Andrew Beaton. “Athletics will never be the most important endeavor we embark upon, but it is the most visible.” Tarleton State has seen its enrollment more than double to over 28K students since Hurley took office in 2019, with the athletic rise from DII to DI serving as a core driver for institutional growth. As the enrollment has surged, the university has directed $1.5B toward campus construction, including the new $130M EECU Center, aided by Texas’s $45.9B Permanent University Fund (PUF). To Hurley, it’s all going according to plan, and while PUF money can’t be used on athletics, the influx of capital allows him to rethink his own budget and splurge more than he might otherwise on sports. “We would like to be considered an athletic program that’s great, not good, but great in every sport. We’re competing for championships.” (link)
Texas Tech has released contract terms for its 15-year, $74.3M naming rights agreement with Galaxy, after a ruling by the Texas Attorney General’s Office. Per The Daily Toreador’s Austin Jackson, the deal, which includes multiple provisions for the brand to be displayed during Tech football, men’s basketball and women's basketball games, is set to pay the athletic department $4M for the 2026-27 school year, with 3% annual escalations up to a $6.05M sponsorship fee in 2040-41. Headlining the agreement are naming rights for TTU’s football stadium, along with title sponsorship of the West Stadium Club, extensive digital signage, radio spots and category exclusivity across AI infrastructure, data centers, and cryptocurrency exchanges. Additionally, multimedia rights holder Learfield can activate NIL opportunities to amplify the partnership, with Galaxy holding the option to pay $100K annually to fund student-athlete marketing deals as part of what AD Kirby Hocutt previously termed "above the cap dollars" to supplement revenue-sharing limits. Also included in the contract are multiple hospitality items that athletics must provide to Galaxy, including tickets, parking passes and suite access. (link)
CBS Sports’ Richard Johnson examines the financial calculus behind small-school coaching buyouts that often ventures well beyond the initial cost. For example, the buyout for Sam Houston Football HC Phil Longo is roughly $1.53M in base salary through 2028 and $50K in supplemental income, but a dollar-for-dollar mitigation offset clause allows the department to reduce payouts by the amount of any future coaching salary. More…
➤ If you're thinking the offset seems easy to get around, think again, per Johnson. One industry source said to consider the school as the bank. “You need to be nice to the bank so you can withdraw money out right over the course of your contract. Schools have gotten really sharp lately by introducing language that doesn't allow you to game the offset." An anonymous industry source adds: "[Group of Six schools] are gonna nickel and dime you on everything, and they're gonna want to get the contracts from the new place and cross their Ts and dot their Is. We've never really ran into the issue of like, oh, like you're not making enough. We're not going to pay you until you adjust your contract. But that is language in most of these offset/mitigation contracts themselves."
➤ Athletic Admin COO/Consultant KC Smuthwaite says one of the first things he advises schools to look at is ticket data to help determine if making a coaching change is the right thing to do. “There's some Group of Six schools that expect to get $300K to $500K at least in single game ticket purchases every week. ... You have fan apathy. The fan base hates the coach. They hate what's going on with the program. They're not showing up. And all of a sudden you have three or four even home games still to go, you're all of a sudden looking at $500K- $600K that you could have historically gotten, or even half that if you just had half those individuals show up.” Further: “Can we actually just make that money back with the opportunity cost to hey, we're actually losing more money by being patient, and we're going to make a change." (link)
The College Sports Commission denied Saint Louis’ request to add former Saint Louis men’s basketball student-athlete Robbie Avila as the 16th member of its team, following a Missouri Circuit Court ruling that granted him a fifth season and ruled the House settlement roster limits didn’t apply. (link)
Michigan State has received a $10M commitment from alums John and Becky Duffey toward FOR SPARTA, the $1B initiative focused on elevating facilities, enhancing the student-athlete experience and strengthening opportunities across athletics. The pair’s gift will be utilized to support the MSU football program, including improvements at Spartan Stadium. (link)
SMU has received a $5M gift to the Student-Athlete Benefit Fund from alums Matt and Candee Fleeger and the Fleeger Family Foundation that contains a significant NIL component and will provide resources to help Mustang student-athletes thrive academically, athletically and personally. In recognition of the philanthropy, the football locker room at Gerald J. Ford Stadium will be renamed as the "Fleeger Family Locker Room.” (link)
Oklahoma has received a $1.125M philanthropic commitment from the Enos family of Fort Worth, Texas, to fund upgrades to the Sooner women’s soccer program's locker room and other team areas, while also supporting the Soccer Championship Fund to benefit recruiting and development. The planned locker room renovation is set to include updated lockers, restrooms and modernized branding, with project completion expected by the start of the 2027 season. (link)
BYU highlights the creation of the Jennifer Rockwood Endowed Soccer Scholarship Fund, a $500K donor-funded endowment which will honor its longtime HC’s legacy by providing scholarship support for deserving Cougar women's soccer student-athletes for years to come. (link)
Wyoming signs a multi-year contract extension with Adidas and BSN SPORTS to serve as the exclusive outfitter and supplier of uniforms, apparel, footwear, accessories and equipment for all Cowboy and Cowgirl Athletics, respectively. Deal negotiating and structuring consultant LEONA helped facilitate the agreement. (link)
BYU announces a multi-year expansion of its deal with Trucordia to place the insurance brokerage's logo on the Cougars’ football helmet bumpers, starting November 7. (link)
People & Places…
➤ Ole Miss elevates Senior Deputy AD for External Relations and Business Development Dr. Eric A. Wood to Senior Deputy AD/COO. (link)
➤ Idaho State has elevated Senior Assoc. AD for Development and External Relations Crew Keller to Deputy AD for External Relations and promoted Assoc. AD for Internal Operations/SWA Heather Cairns to Deputy AD/COO/SWA. (link, link)
➤ North Carolina A&T Assoc. AD for Communications Brian Holloway was reportedly let go earlier this week. (link)
➤ Howard Men’s Basketball GM/NIL Strategist Daniel Marks departs after four seasons in the role. (link)
➤ Utah Valley Women’s Soccer HC Chris Lemay inks a three-year contract extension through the 2029 campaign. (link)

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